Contextual advertising (also called content match) refers to the placement of small textual ads within the content of a generic web page. It has become a significant source of rev...
Xuerui Wang, Andrei Z. Broder, Marcus Fontoura, Va...
The Web is rapidly moving towards a platform for mass collaboration in content production and consumption from three screens: computers, mobile phones, and TVs. While there has be...
Yih-Farn Chen, Giuseppe Di Fabbrizio, David C. Gib...
The World Wide Web (WWW) is rapidly becoming important for society as a medium for sharing data, information and services, and there is a growing interest in tools for understandi...
This paper investigates the role of online resources in problem solving. We look specifically at how programmers--an exemplar form of knowledge workers--opportunistically interlea...
Joel Brandt, Philip J. Guo, Joel Lewenstein, Mira ...
More and more museums aim at enhancing their visitors' museum experiences in a personalized, intensive and engaging way inside the museum. The CHIP1 (Cultural Heritage Inform...