Many advertisers (bidders) use Internet systems to buy advertisements on publishers' webpages or on traditional media such as radio, TV and newsprint. They seek a simple, onl...
Florin Constantin, Jon Feldman, S. Muthukrishnan, ...
— We propose an algorithm for design and on the fly modification of the schedule of a wireless ad hoc network for provision of fair service guarantees under topological changes...
We study online pricing problems in markets with cancellations, i.e., markets in which prior allocation decisions can be revoked, but at a cost. In our model, a seller receives re...
Moshe Babaioff, Jason D. Hartline, Robert D. Klein...
Abstract. In pay-per-click online advertising systems like Google, Overture, or MSN, advertisers are charged for their ads only when a user clicks on the ad. While these systems ha...
Nicole Immorlica, Kamal Jain, Mohammad Mahdian, Ku...
Display ads on the Internet are increasingly sold via ad exchanges such as RightMedia, AdECN and Doubleclick Ad Exchange. These exchanges allow real-time bidding, that is, each ti...