Online advertising is a rapidly growing, multi-billion dollar industry. It has become a significant element of the Web browsing experience. Ad platforms used for ad selection use ...
We present approximation and online algorithms for a number of problems of pricing items for sale so as to maximize seller’s revenue in an unlimited supply setting. Our first r...
Efficient dynamic resource provisioning algorithms are necessary to the development and automation of Quality of Service (QoS) networks. The main goal of these algorithms is to o...
Jocelyne Elias, Fabio Martignon, Antonio Capone, G...
We addressed two issues concerning the practical aspects of optimally scheduling web advertising proposed by Langheinrich et al. [5], which scheduling maximizes the total number o...
Sponsored search is one of the major sources of revenue for search engines on the World Wide Web. It has been observed that while showing ads for every query maximizes shortterm r...
Sandeep Pandey, Kunal Punera, Marcus Fontoura, Van...