Personalized web search is a promising way to improve search quality by customizing search results for people with individual information goals. However, users are uncomfortable w...
Effective access to and navigation in information stored in deep Web ontological repositories or relational databases has yet to be realized due to issues with usability of user i...
The goal of Web search personalization is to tailor search results to a particular user based on that user's interests and preferences. We present an approach to personalized...
Search engine result pages (SERPs) are known as the most expensive real estate on the planet. Most queries yield millions of organic search results, yet searchers seldom look beyon...
: Everyone realizes how powerful the few big Web search engine companies have become, both in terms of financial resources due to soaring stock quotes and in terms of the still hid...