825 search results - page 28 / 165 » Search advertising using web relevance feedback |
WWW
2002
ACM
14 years 10 months ago
2002
ACM
The organization of HTML into a tag tree structure, which is rendered by browsers as roughly rectangular regions with embedded text and HREF links, greatly helps surfers locate an...
CIKM
2010
Springer
13 years 8 months ago
2010
Springer
With the proliferation of online distribution methods for videos, content owners require easier and more effective methods for monetization through advertising. Matching advertis...
EMNLP
2009
13 years 7 months ago
2009
Most existing information retrieval (IR) systems do not take much advantage of natural language processing (NLP) techniques due to the complexity and limited observed effectivenes...
CIKM
2006
Springer
14 years 1 months ago
2006
Springer
The PC Desktop is a very rich repository of personal information, efficiently capturing user's interests. In this paper we propose a new approach towards an automatic persona...
CIKM
2005
Springer
14 years 3 months ago
2005
Springer
Information retrieval systems (e.g., web search engines) are critical for overcoming information overload. A major deficiency of existing retrieval systems is that they generally...