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WWW
2009
ACM
14 years 8 months ago
A search-based method for forecasting ad impression in contextual advertising
Contextual advertising (also called content match) refers to the placement of small textual ads within the content of a generic web page. It has become a significant source of rev...
Xuerui Wang, Andrei Z. Broder, Marcus Fontoura, Va...
CIKM
2011
Springer
12 years 7 months ago
Integrating and querying web databases and documents
There exist many interrelated information sources on the Internet that can be categorized into structured (database) and semistructured (documents). A key challenge is to integrat...
Carlos Garcia-Alvarado, Carlos Ordonez
WWW
2007
ACM
14 years 8 months ago
A link classification based approach to website topic hierarchy generation
Hierarchical models are commonly used to organize a Website's content. A Website's content structure can be represented by a topic hierarchy, a directed tree rooted at a...
Nan Liu, Christopher C. Yang
KDD
2006
ACM
198views Data Mining» more  KDD 2006»
14 years 7 months ago
Event detection from evolution of click-through data
Previous efforts on event detection from the web have focused primarily on web content and structure data ignoring the rich collection of web log data. In this paper, we propose t...
Qiankun Zhao, Tie-Yan Liu, Sourav S. Bhowmick, Wei...
ICSE
2003
IEEE-ACM
14 years 16 days ago
A Tutorial on Feature Oriented Programming and Product-Lines
ct Feature Oriented Programming (FOP) is a design methodology and tools for program synthesis. The goal is to specify a target program in terms of the features that it offers, and ...
Don S. Batory