Display advertising has traditionally been sold via guaranteed contracts – a guaranteed contract is a deal between a publisher and an advertiser to allocate a certain number of ...
With the advent of e-Commerce, enterprises can no longer rely on static business strategies. They have to be able to cope in dynamic and uncertain electronic environments, especia...
We study a firm that makes new products in the first period and uses returned cores to make remanufactured products (along with new products) in future periods. The remanufactured...
We study the optimal pricing strategies of a monopolist selling a divisible good (service) to consumers that are embedded in a social network. A key feature of our model is that c...
Ozan Candogan, Kostas Bimpikis, Asuman E. Ozdaglar
E-commerce has transformed the way firms develop their pricing strategies, producing shift away from fixed pricing to dynamic pricing. In this paper, we use two different Estim...
Siddhartha Shakya, Fernando Oliveira, Gilbert Owus...