This paper outlines a retail sales prediction and product recommendation system that was implemented for a chain of retail stores. The relative importance of consumer demographic ...
Advances in telecommunications and GPS sensors technology have made possible the collection of data like time series of locations, related to the movement of individuals. The anal...
Weblogs, or Blogs, have facilitated people to express their thoughts, voice their opinions, and share their experiences and ideas. Individuals experience a sense of community, a f...
Recommender systems are a nice tool to help nd items of interest from an overwhelming number of available items. Collaborative Filtering (CF), the best known technology for recomme...
In database marketing, data mining has been used extensively to find the optimal customer targets so as to maximize return on investment. In particular, using marketing campaign d...