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IWIPS
2004
98views Business» more  IWIPS 2004»
14 years 1 months ago
Cultural Determinants of Search Behaviour on Websites
Our research aims to detect the impact of various cultural variables on search behaviour. We tested our hypotheses by examining users' navigation steps recorded in a large lo...
Anett Kralisch, Bettina Berendt
IWIPS
2004
80views Business» more  IWIPS 2004»
14 years 1 months ago
Website Design and Culture: An Empirical Investigation
Understanding website preferences across cultures is imperative to the development of customer loyalty in online environments. Based on an exploratory four nation study, this pape...
Dianne Cyr, Joe Ilsever, Carole Bonanni, John Bowe...
IWIPS
2007
124views Business» more  IWIPS 2007»
14 years 1 months ago
Actually Being There: The Cultural Experience Workshop
For the first time, the IWIPS conference will take place outside Europe, the US or Canada. Taking place this year in Southern Mexico, in the beautiful city of Mérida and its surr...
Mario Alberto Moreno Rocha
IWIPS
2007
113views Business» more  IWIPS 2007»
14 years 1 months ago
Cross Cultural Study: Perception, Usage, and Adoption of Technology
The primary goal of the project was to understand the cultural similarities and differences in perception, adoption and usage of technology across three cultures (US, India and Ch...
Apala Lahiri Chavan, Beena Prabhu, Warren Greving