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: Spontaneous interaction in public places has evolved as crucial concern in interaction design, particularly in the domain of public advertising. Implicit interaction is a mode of...
Alois Ferscha, Wolfram Swoboda, Christoph Wimberge...
In this paper, primarily, we delineate the numerous challenges that can arise in mobile-business (mbusiness) to provide the highest degree of proliferation of pervasive advertisem...