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ECIS
2004
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Information Technology
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ECIS 2004
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Bundle pricing for location-based mobile services
13 years 10 months ago
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is2.lse.ac.uk
Locations-based services are a promising revenue source for the market players in mobile business. A critical parameter for accruing revenue is the applied pricing strategy. This ...
Ioanna D. Constantiou, Jan Damsgaard
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