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    Learning the click-through rate for rare/new ads from similar ads

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    Learning the click-through rate for rare/new ads from similar ads
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    Kushal S. Dave, Vasudeva Varma
    claim paper
    Added 16 Aug 2010
    Updated 16 Aug 2010
    Type Conference
    Year 2010
    Where SIGIR
    Authors Kushal S. Dave, Vasudeva Varma
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