This paper examines an extensive user evaluation survey undertaken during an installation of PLACE-Hampi, a custombuilt augmented stereoscopic panoramic interactive cultural heritage installation. The evaluation draws on the responses of 284 users of the system. This study is highly significant for two reasons. Firstly it is one of only, a few extensive evaluations undertaken to date on interactive virtual cultural heritage work designed for a mass multicultural public. Secondly, the work has traveled extensively for the last 4 years worldwide to major cultural venues, experienced by thousands of people and enjoyed a high degree of public success. The analysis here focuses on selected sections of the survey providing insight into a) virtual embodiment, dwelling and immersion, co-presence and aspects of performance between user, system and spectators--that is, the dramaturgies of PLACE. The analysis of the PLACE-Hampi installation also provides rich observational and quantitative data ...