8 search results - page 1 / 2 » A Taxonomy of Customer Relationship Management Analyses for ... |
ER
2007
Springer
14 years 29 days ago
2007
Springer
Customer Relationship Management (CRM) is a strategy that supports an organization’s decision-making process to retain long-term and profitable relationships with its customers....
DOLAP
2004
ACM
14 years 7 days ago
2004
ACM
CRM is a strategy that integrates the concepts of Knowledge Management, Data Mining, and Data Warehousing in order to support the organization’s decision-making process to retai...
DOLAP
1999
ACM
13 years 11 months ago
1999
ACM
We use the event-entity-relationship model (EVER) to illustrate the use of entity-based modeling languages for conceptual schema design in data warehouse environments. EVER is a g...
BTW
2003
Springer
2003
Springer
Transbase: a Leading-edge ROLAP Engine Supporting Multidimensional Indexing and Hierarchy Clustering
14 years 1 days ago
: Analysis-oriented database applications, such as data warehousing or customer relationship management, play a crucial role in the database area. In general, the multidimensional ...
ECAI
2000
Springer
13 years 11 months ago
2000
Springer
The web is fast maturing into an important marketing medium that provides businesses with the ability to undertake oneto-one marketing and provide personalised services to their cu...