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WWW
2009
ACM
16 years 5 months ago
A search-based method for forecasting ad impression in contextual advertising
Contextual advertising (also called content match) refers to the placement of small textual ads within the content of a generic web page. It has become a significant source of rev...
Xuerui Wang, Andrei Z. Broder, Marcus Fontoura, Va...
153
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WWW
2008
ACM
16 years 5 months ago
Tag-based social interest discovery
The success and popularity of social network systems, such as del.icio.us, Facebook, MySpace, and YouTube, have generated many interesting and challenging problems to the research...
Xin Li, Lei Guo, Yihong Eric Zhao
WWW
2006
ACM
16 years 5 months ago
Mining search engine query logs for query recommendation
This paper presents a simple and intuitive method for mining search engine query logs to get fast query recommendations on a large scale industrial-strength search engine. In orde...
Zhiyong Zhang, Olfa Nasraoui
WWW
2005
ACM
16 years 5 months ago
Executing incoherency bounded continuous queries at web data aggregators
Continuous queries are used to monitor changes to time varying data and to provide results useful for online decision making. Typically a user desires to obtain the value of some ...
Rajeev Gupta, Ashish Puri, Krithi Ramamritham
WWW
2003
ACM
16 years 5 months ago
Monitoring the dynamic web to respond to continuous queries
Continuous queries are queries for which responses given to users must be continuously updated, as the sources of interest get updated. Such queries occur, for instance, during on...
Sandeep Pandey, Krithi Ramamritham, Soumen Chakrab...
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