Geography is becoming increasingly important in web search. Search engines can often return better results to users by analyzing features such as user location or geographic terms...
Qingqing Gan, Josh Attenberg, Alexander Markowetz,...
Sponsored search is one of the enabling technologies for today's Web search engines. It corresponds to matching and showing ads related to the user query on the search engine...
Contextual search refers to proactively capturing the information need of a user by automatically augmenting the user query with information extracted from the search context; for...
This demonstration will show the application of a unique approach to collecting and analyzing usability data from the users of Web sites and software applications. The NetRaker Su...
For bounded datasets such as the TREC Web Track (WT10g) the computation of term frequency (TF) and inverse document frequency (IDF) is not difficult. However, when the corpus is th...