260 search results - page 3 / 52 » Methodology for customer relationship management |
DOLAP
2004
ACM
14 years 1 months ago
2004
ACM
CRM is a strategy that integrates the concepts of Knowledge Management, Data Mining, and Data Warehousing in order to support the organization’s decision-making process to retai...
ER
2007
Springer
14 years 1 months ago
2007
Springer
Customer Relationship Management (CRM) is a strategy that supports an organization’s decision-making process to retain long-term and profitable relationships with its customers....
JDCTA
2010
13 years 2 months ago
2010
The approach for predictive analysis focuses on a business strategy to streamline business-customer relationships in order to maximize client satisfaction and thereby improve cust...
ECIS
2001
13 years 9 months ago
2001
Customer Relationship Management (CRM) standard package software has become a key contributor to attempts at aligning business and IT strategies in recent years. The past decade h...
HICSS
2003
IEEE
14 years 1 months ago
2003
IEEE
In this contribution, we study companies engaging in B2C-E-Commerce and their ability to manage the relationship with their customers. We refer to this as companies’ ECCRM-capab...