Needs-based analysis lies at the intersection of product marketing and new product development. It is the study of why consumers purchase and what they do with those purchases. In...
In this paper, we present Fly, a prototype presentation system that adds a visual structure to presentations. Current presentation software, like PowerPoint, structure slides in a...
David Holman, Predrag Stojadinovic, Thorsten Karre...
Given a drug under development, what are other drugs or biochemical compounds that it might interact with? Early answers to this question, by mining the literature, are valuable f...
In database marketing, data mining has been used extensively to find the optimal customer targets so as to maximize return on investment. In particular, using marketing campaign d...
Patent documents contain important research results. However, they are lengthy and rich in technical terminology such that it takes a lot of human efforts for analyses. Automatic...