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MKTSCI
2008
53views more  MKTSCI 2008»
13 years 7 months ago
A Bivariate Timing Model of Customer Acquisition and Retention
David A. Schweidel, Peter S. Fader, Eric T. Bradlo...
MKTSCI
2010
75views more  MKTSCI 2010»
13 years 6 months ago
Tipping and Concentration in Markets with Indirect Network Effects
Jean-Pierre Dubé, Günter J. Hitsch, Pr...
MKTSCI
2010
95views more  MKTSCI 2010»
13 years 6 months ago
Durable Products with Multiple Used Goods Markets: Product Upgrade and Retail Pricing Implications
Shuya Yin, Saibal Ray, Haresh Gurnani, Animesh Ani...
MKTSCI
2010
60views more  MKTSCI 2010»
13 years 6 months ago
Channel Pass-Through of Trade Promotions
Vincent Nijs, Kanishka Misra, Eric T. Anderson, Ka...
MKTSCI
2010
94views more  MKTSCI 2010»
13 years 6 months ago
The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity
Denzil G. Fiebig, Michael P. Keane, Jordan Louvier...