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    MKTSCI
    2010
    67views more  MKTSCI 2010»
    An Empirical Investigation of Private Label Supply by National Label Producers
    15 years 3 months ago
    An Empirical Investigation of Private Label Supply by National Label Producers
    Download  carlsonschool.umn.edu
    Xinlei (Jack) Chen, Om Narasimhan, George John, Ti...
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    MKTSCI
    2010
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    Return on Roller Coasters: A Model to Guide Investments in Theme Park Attractions
    15 years 3 months ago
    Return on Roller Coasters: A Model to Guide Investments in Theme Park Attractions
    Download  www.econtrack.nl
    Rutger D. van Oest, Harald J. van Heerde, Marnik G...
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    MKTSCI
    2008
    64views more  MKTSCI 2008»
    Building Brands
    15 years 4 months ago
    Building Brands
    Download  www.rotman.utoronto.ca
    M. Berk Ataman, Carl F. Mela, Harald J. van Heerde
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    MKTSCI
    2008
    58views more  MKTSCI 2008»
    Category Pricing with State-Dependent Utility
    15 years 5 months ago
    Category Pricing with State-Dependent Utility
    Download  home.uchicago.edu
    Jean-Pierre Dubé, Günter J. Hitsch, Pe...
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    MKTSCI
    2010
    82views more  MKTSCI 2010»
    A Viral Branching Model for Predicting the Spread of Electronic Word of Mouth
    15 years 3 months ago
    A Viral Branching Model for Predicting the Spread of Electronic Word of Mouth
    Download  www.bm.ust.hk
    Ralf van der Lans, Gerrit H. van Bruggen, Jehoshua...
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