In the present paper we propose a method that permits visualization of manufacturing devices from a functional perspective. The aim of this method is to raise raction level of manufacturing devices from the lower levels of production to the enterprise level of the business model. The target of this new approach is to integrate in a transparent way the resources, processes and, in general, the business logic of manufacturing levels using existing business models and achieving business continuity and process automation. The proposed method comprises two phases: the first phase that we have named industrial machinery normalization process; and the second phase that we have named manufacturing processes reorganization process. This paper focuses mainly on the former. ie specification of the hardware normalization and industrial machinery functionalities process.