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17

MKTSCI
2010

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Investigating Consumer Purchase Behavior in Related Technology Product Categories

13 years 9 months ago

Investigating Consumer Purchase Behavior in Related Technology Product Categories

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S. Sriram, Pradeep K. Chintagunta, Manoj K. Agarwa

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Added	29 Jan 2011
Updated	29 Jan 2011
Type	Journal
Year	2010
Where	MKTSCI
Authors	S. Sriram, Pradeep K. Chintagunta, Manoj K. Agarwal

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