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    Investigating Consumer Purchase Behavior in Related Technology Product Categories

    13 years 10 months ago
    Investigating Consumer Purchase Behavior in Related Technology Product Categories
    Download  faculty.chicagobooth.edu
    S. Sriram, Pradeep K. Chintagunta, Manoj K. Agarwa
    claim paper
    Added 29 Jan 2011
    Updated 29 Jan 2011
    Type Journal
    Year 2010
    Where MKTSCI
    Authors S. Sriram, Pradeep K. Chintagunta, Manoj K. Agarwal
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