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ACMACE
2011
ACM
12 years 10 months ago
Player performance and in game advertising retention
In game advertising or IGA is an increasingly common means of promoting brands and products. This study seeks to understand the effectiveness of in game advertising by understandi...
Lindsay D. Grace, James Coyle
CORR
2012
Springer
163views Education» more  CORR 2012»
12 years 5 months ago
The Structure of Signals: Causal Interdependence Models for Games of Incomplete Information
Traditional economic models typically treat private information, or signals, as generated from some underlying state. Recent work has explicated alternative models, where signals ...
Michael P. Wellman, Lu Hong, Scott E. Page

Lecture Notes
357views
15 years 9 months ago
Computational Mechanism Design
Iterative Combinatorial Auctions: Achieving Economic and Computational Efficiency Ph.D. dissertation, Univesity of Pennsylvania, May, 2001. The focus of this chapter is on the Gen...
David Parkes
WWW
2008
ACM
14 years 10 months ago
Secure or insure?: a game-theoretic analysis of information security games
Despite general awareness of the importance of keeping one's system secure, and widespread availability of consumer security technologies, actual investment in security remai...
Jens Grossklags, Nicolas Christin, John Chuang
ICSE
2003
IEEE-ACM
14 years 10 months ago
Quantifying the Value of Architecture Design Decisions: Lessons from the Field
This paper outlines experiences with using economic criteria to make architecture design decisions. It briefly describes the CBAM (Cost Benefit Analysis Method) framework applied ...
Mike Moore, Rick Kazman, Mark Klein, Jai Asundi