The problem of influence maximization deals with choosing the optimal set of nodes in a social network so as to maximize the resulting spread of a technology (opinion, productowne...
Multiple phenomena often diffuse through a social network, sometimes in competition with one another. Product adoption and political elections are two examples where network diffus...
Matthias Broecheler, Paulo Shakarian, V. S. Subrah...
We study the effect of information overload on user engagement in an asymmetric social network like Twitter. We introduce simple game-theoretic models that capture rate competition...
Christian Borgs, Jennifer T. Chayes, Brian Karrer,...
As people accumulate hundreds of “friends” in social media, a flat list of connections becomes unmanageable. Interfaces agnostic to social structure hinder the nuanced sharin...
Diana MacLean, Sudheendra Hangal, Seng Keat Teh, M...
This brief research commentary on Westland's (2010) article in this issue of Electronic Commerce Research and Applications is intended to add two cautionary notes. He attempts...