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KDD
2002
ACM
166views Data Mining» more  KDD 2002»
14 years 8 months ago
Exploiting response models: optimizing cross-sell and up-sell opportunities in banking
The banking industry regularly mounts campaigns to improve customer value by offering new products to existing customers. In recent years this approach has gained significant mome...
Andrew Storey, Marc-David Cohen
KDD
2002
ACM
147views Data Mining» more  KDD 2002»
14 years 8 months ago
The Impact of Site Structure and User Environment on Session Reconstruction in Web Usage Analysis
The analysis of user behavior on the Web presupposes a reliable reconstruction of the users' navigational activities. Cookies and server-generated session identifiers have be...
Bettina Berendt, Bamshad Mobasher, Miki Nakagawa, ...
HPCA
2002
IEEE
14 years 8 months ago
Exploiting Choice in Resizable Cache Design to Optimize Deep-Submicron Processor Energy-Delay
Cache memories account for a significant fraction of a chip's overall energy dissipation. Recent research advocates using "resizable" caches to exploit cache requir...
Se-Hyun Yang, Michael D. Powell, Babak Falsafi, T....
CHI
2002
ACM
14 years 8 months ago
Direct manipulation interface for architectural design tools
The early architectural design stage is a typical example where traditional design tools such as sketching on paper still dominate over computer-assisted tools. Augmented reality ...
Dzmitry Aliakseyeu
CHI
2002
ACM
14 years 8 months ago
NetRaker suite: a demonstration
This demonstration will show the application of a unique approach to collecting and analyzing usability data from the users of Web sites and software applications. The NetRaker Su...
Doug van Duyne, James A. Landay, Matthew Tarpy