WINE
2009
Springer
14 years 5 months ago
2009
Springer
Abstract. We study the use of viral marketing strategies on social networks that seek to maximize revenue from the sale of a single product. We propose a model in which the decisio...
WINE
2009
Springer
14 years 5 months ago
2009
Springer
Abstract. An emerging way to sell and buy display ads on the Internet is via ad exchanges. RightMedia [1], AdECN [2] and DoubleClick Ad Exchange [3] are examples of such real-time ...
WINE
2009
Springer
14 years 5 months ago
2009
Springer
WINE
2009
Springer
14 years 5 months ago
2009
Springer
WINE
2009
Springer
14 years 5 months ago
2009
Springer
This paper deals with two games defined upon well known generalizations of max cut. We study the existence of a strong equilibrium which is a refinement of the Nash equilibrium. ...
WINE
2009
Springer
14 years 5 months ago
2009
Springer
Abstract. The goal of a trust-based recommendation system is to generate personalized recommendations from known opinions and trust relationships. Prior work introduced the axiomat...
WINE
2009
Springer
14 years 5 months ago
2009
Springer
We consider the complexity of decision making with regards to predatory pricing in multimarket oligopoly models. Specifically, we present multimarket extensions of the classical s...
WINE
2009
Springer
14 years 7 months ago
2009
Springer
Display advertising has traditionally been sold via guaranteed contracts – a guaranteed contract is a deal between a publisher and an advertiser to allocate a certain number of ...
WINE
2009
Springer
14 years 7 months ago
2009
Springer
We consider weighted linear congestion games, and investigate how social ignorance, namely lack of information about the presence of some players, affects the inefficiency of pure...
WINE
2009
Springer
14 years 7 months ago
2009
Springer
We study the geometrical shape of the partitions of the input space created by the allocation rule of a truthful mechanism for multi-unit auctions with multidimensional types and ...