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    ACMACE
    2011
    ACM
    303views Human Computer Interaction» more  ACMACE 2011»
    Player performance and in game advertising retention
    12 years 11 months ago
    Player performance and in game advertising retention
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    In game advertising or IGA is an increasingly common means of promoting brands and products. This study seeks to understand the effectiveness of in game advertising by understandi...
    Lindsay D. Grace, James Coyle
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    ACMACE
    2011
    ACM
    289views Human Computer Interaction» more  ACMACE 2011»
    Empirical validation of the involvement component of the pervasive GameFlow model
    12 years 11 months ago
    Empirical validation of the involvement component of the pervasive GameFlow model
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    Eduardo Calvillo-Gámez, Jodi Crisp, Pablo R...
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    ACMACE
    2011
    ACM
    283views Human Computer Interaction» more  ACMACE 2011»
    WeQuest: scalable alternate reality games through end-user content authoring
    12 years 11 months ago
    WeQuest: scalable alternate reality games through end-user content authoring
    Download  www.cc.gatech.edu
    Alternate Reality Games (ARGs) are interactive narrative experiences that engage the player by layering a fictional world over the real world. Mobile ARG stories are often geo-sp...
    Andrew Macvean, Sanjeet Hajarnis, Brandon Headrick...
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    ACMACE
    2011
    ACM
    274views Human Computer Interaction» more  ACMACE 2011»
    Mobile 3D graphics and virtual reality interaction
    12 years 11 months ago
    Mobile 3D graphics and virtual reality interaction
    Download  www.cs.uu.nl
    Mobile devices such as smartphones and tablets offer great new possibilities for the creation of 3D games and virtual reality environments. However, interaction with objects in th...
    Wolfgang Hürst, Matthias Helder
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